Practical thinking on AI that actually works.

Clear thinking on how organisations can adopt AI well. Insights, ideas & tips.

Responsible AI

GreenPT: Sustainable AI That Doesn't Cost the Earth

Most AI tools are built for capability, not efficiency. GreenPT is a rare exception: a purpose-built AI platform that runs on renewable energy, uses models optimised to consume 20-30% less energy than standard LLMs, and is honest about its footprint. It deserves more attention than it's getting.

April 20265 min read
AI Strategy

AI Loyalty is Business Risk

Most businesses have a continuity plan for power outages, key people leaving, and server failures. But how many have a plan for the day their preferred AI provider goes down, hikes prices, or changes direction? That gap is becoming a real problem.

April 20264 min read
AI Strategy

Can't justify the compute? Give it the boot!

Running too many AI pilots with no clear success criteria is quietly killing your AI strategy. Here's why you should run multiple cheap experiments, but kill them fast and hard if they don't deliver.

April 20264 min read
AI Tools

Breaking up from ChatGPT (it's not hard to do)

Thinking about migrating from ChatGPT to Claude? It takes about 30 to 60 minutes, spread across a day or two. This is a step-by-step guide to exporting your history, extracting your context, and importing it into Claude so you pick up where you left off.

March 20265 min read
AI Strategy

The Rise of the AI Orchestrator

Every organisation is buying AI tools. Far fewer are thinking about who (or what) is going to coordinate them. The AI orchestrator is the most important role in modern AI adoption, and most businesses haven't got one.

March 20265 min read
AI Strategy

The Hidden Dividend of AI: Giving Your People Their Time Back

Most businesses focus on which AI tools to buy and how much they'll save. But the real question — what would your people do with their time if AI handled the boring stuff? — is being left unanswered. The time dividend is real, but only valuable if you're deliberate about where it goes.

March 20266 min read
AI Strategy

AI Isn't a Tool. It's Your Next Operating System.

Handing out AI subscriptions isn't AI transformation — it's procurement. The distinction matters enormously. AI is reshaping how decisions get made and how work gets done, and the companies that treat it as an app to bolt on will end up exactly where they started.

March 20266 min read
Skills & Learning

AI education is vital, but it doesn't need to be complicated

The UK government's new AI Skills Hub offers hundreds of learning modules — but the sheer volume can be paralysing. The real key to AI education is simpler than you think: start by using it, then find structured support to go further.

March 20265 min read
Responsible AI

Shadow AI is already in your business. The question is what you do next.

By the time leadership has decided it's time to think seriously about AI, the staff have already started. Studies put the proportion of employees using unsanctioned AI tools at 20–30%. The instinct is to treat this as a governance problem. That instinct misses the signal.

March 20265 min read
Change Management

AI isn't failing your business. Your change management is.

Some AI pilots succeed. Most AI programmes don't. The gap between them is rarely in the technology — it's in whether the people who need to use it actually do. This is a change management failure, and it is remarkably common.

February 20265 min read
Strategy

The first question I ask every client — and it's never about AI

When someone comes to us for help with their AI strategy, the first question we ask is a simple one: what problem are you trying to solve? The answer tells us almost everything we need to know — including, sometimes, that AI isn't the right answer at all.

January 20264 min read

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AI transparency: The articles on this page are written by Liam. Each post includes its own disclosure where relevant.